Building neworks and channels for advertainment

DBMgrid provides clients with a digital tactical plan for their prospective digital campaigns prior to going live. We provide clients with insight as to how their creative can find and engage an audience with the right cultural and attitudinal fit for their brand or product, thereby encouraging the audience to share this 'advertainment' amongst themselves.

DBMgrid's role includes:

  • Developing creative concepts from scratch (movies and games)
  • Seeding produced creative on our network of Viral/Entertainment sites
  • Designing and developing sponsorship and branded promotional ideas
  • Adding extra digital features to campaigns such as social network pages, mobile shortcodes, podcasts etc
  • PR and OLM web 2.0 promotions (Social network of bloggers and moderators)
  • Guerrilla marketing